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ContentMarketer

ContentMarketer

12+ years of content creation

I create content for . of the Funnel

I am a seasoned content creator with over 12 years of experience, specialising in lead generation and marketing automation. I’ve helped companies across various industries launch successful marketing campaigns that bring in seven-figure revenues. My knack for crafting engaging multimedia content tailored to target audiences has been key to driving growth. I’m all about using content to connect, educate, and convert prospects, ultimately contributing to the overall success of organizations.

1 Super Tofu
2 Tofu
3 MoFu
4 BoFu
Super Tofu

Super Top of the Funnel

At the Super Top of the Funnel, also known as Super ToFu, prospective buyers are at the earliest stage of the journey. Here, they lack awareness of any specific problem or need. My task is to introduce them to potential challenges they may face, laying the groundwork for future engagement.

Sample Work
Super Top of the Funnel
Tofu

Top of the Funnel

The Top of the Funnel, or ToFu, marks the stage where potential customers have become aware of a problem or need but have not yet identified a solution. In this awareness stage, my focus is on providing valuable content that educates and informs, positioning your brand as a helpful resource and nurturing their interest.
Sample Work
Top of the Funnel
MoFu

Middle of the Funnel

Moving down the funnel to the Middle of the Funnel, or MoFu, prospects are now aware of potential solutions to their problem. This consideration stage is critical, as consumers actively evaluate different options. My role here is to provide detailed information about your specific product or service, addressing their needs and concerns.
Sample Work
Middle of the Funnel
BoFu

Bottom of the Funnel

Finally, at the Bottom of the Funnel, or BoFu, potential buyers have reached the decision stage. They are aware of your product and are evaluating it alongside competitors, preparing to make a purchase. Here, my focus shifts to providing compelling reasons why your offering is the best choice, facilitating their decision-making process and guiding them towards conversion.
Sample Work
Bottom of the Funnel

Let's work together!

My mission is to normalise remote working for everyone. I’m happy to connect and discuss how we can work together.